Clean, natural, USA-made personal care that puts truth and quality first.
Crafted in Colorado by Badlanders with locally sourced ingredients.
Clean & Non-Toxic
Made with safe, natural ingredients you can trust.
Made in the USA
Proudly crafted in Colorado by Badlanders.
Luxury Without the Price Tag
High-quality care that’s affordable.
Effective & Long-Lasting
Fomulated for performance you can feel.
We took our time so you don’t have to worry — every bottle, stick, and bar is tested, refined, and made only with safe, natural, and ethically sourced ingredients, crafted with uncompromising care.
The Essentials Pack
Start your truth-telling ritual here. This customizable trio pairs your choice of lotion and deodorant with your choice of Tallow Bar, a one-two-three punch of hydration, protection, and unapologetic care. Clean, non-toxic, and proudly made in Colorado, it’s everything you need to face the day without compromise.
The Soft Disclosure Essentials Pack
$85 $80
Honest Reviews. Honest Results.
I bought the lavender deodorant for both me and my husband and we both love it! Keeps us dry and smelling fresh all day. This deodorant is the best I've used. (Yes, I admit this is a boring review, but it is the truth! And I'm old so I've known a lot of deodorant in my time!) Deodorant is totally effective and yields a pleasant mint scent that is not overpowering. Lotion very effective and pleasant smell. Tallow bar does a great job moisturizing-and best of all, all product ingredients are natural and pleasant. Bought my husband the valentine beard oil bundle. He said he liked it but I waited to write a review to see if he continued to use it. I have to say he has faithfully used it everyday after his shower since receiving it for Valentine’s Day. . Wasn’t just a throw away he loves the oil and brush. OMG THE BEST! I can’t believe how incredible this product is. IT WORKS! It actually lasts two days! I have never found a non aluminum product that works. I am going to stock up. Thank you for this amazing product! Smells great too. 
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Your New Daily Truth
No gimmicks, just the real thing.
The Bare Truth Blog
Meet Your New Daily Deodorant
Sweating is a normal and necessary part of being human. Body odor, however, is a different story. Sweat itself is nearly odorless. The familiar smell we associate with underarm odor develops when sweat interacts with bacteria living naturally on the skin. That is why...
Why Your Skin Barrier Is the Foundation of True Health
Your skin is far more than something you see in the mirror. It is a living, breathing, immune‑driven shield protecting you from pathogens, pollution, chemicals, and environmental stress. When the skin barrier is strong, your body thrives. When it’s compromised,...
Why You Should Rethink Store-Bought Deodorant
Most of us grew up grabbing whatever deodorant was on the drugstore shelf, trusting that if it was widely sold, it was safe. But the truth is, many conventional deodorants contain ingredients that do more harm than good. Before you swipe on that store brand stick,...
Honest Care. No Compromise.